Over the last five years, many firms have looked at replacing their legacy CCM systems but chose not to follow through for a variety of reasons. The main reason these projects didn’t move forward is... […]
Tom Roberts
Almost all firms are working on digital transformation strategies across many aspects of their business. Most are working on streamlining and automating processes to eliminate lag time and poor... […]
Are you struggling to justify your customer communications management (CCM) program investment, your capital expenditure needs for new technology, or considering a major content refresh to improve... […]
The customer communications management (CCM) landscape has been evolving from a static communications platform to a true multi-channel customer engagement and experience ecosystem. While some have... […]
Insurance and financial services firms are making great progress on their digital transformation journeys, particularly as it relates to online transactions and transactional forms. The combination... […]
Customers are the lifeblood of any organization, and customer communications management (CCM) fuels that relationship. As we look forward to 2019, we predict a further expansion of CCM systems into... […]
No surprise: Looking toward customer communications management (CCM) in 2018, we expect to see a continued focus on digital over paper where outbound communications are concerned. […]
Enterprises are always looking for ways to bring together the worlds of print, digital, and mobile. That’s why so many organizations are tempted to use one single customer communications management... […]
Even before hurricanes Harvey and Irma made landfall in recent weeks, insurers knew there was a need for rapid communication with policyholders. In an emergency or a natural disaster, forms and other... […]
